He holds an interdisciplinary Master of Arts from the University of Nebraska-Lincoln in Marketing, Communication, and Advertising and a Bachelor of Fine Arts from Iowa State University's College of Design.

His work experience includes being a designer in the Midwest and Southwest. After some time in Des Moines, Iowa at a video production house he moved to Tucson, Arizona to work in the trade show industry. While in the desert he maintained Web sites as well as designed and produced a wide variety of print materials, primarily large-format graphics, for trade shows and conventions.

His specialties include: graphic design, web design, interactive strategy, photography, branding, strategic communications, technology and instructional design.